Privacy policy

1. Who we are

Upbird is an alarm clock app for iPhone. It is run by Upbird, based in Slovenia ("we", "us"). We are the controller of your personal data under the EU General Data Protection Regulation (GDPR).

This policy covers the Upbird app and this website. Questions about it go to snebergerniko@gmail.com.

2. What we collect

Your account

You sign in with Apple or Google. From them we receive a unique account ID and your email address. If you use Sign in with Apple's "Hide My Email", we get a private relay address instead of your real one. Google may also share your name; we use your first name as your name in Friends, and you can change it. We never see your password.

Your profile and onboarding answers

Your name in Friends, how your bird looks (colour, hats, glasses and outfits) and your invite code.

When you set up Upbird, we ask a few multiple-choice questions: your gender, your age range, whether you're a morning person, how you heard about us, what keeps you in bed, how long you usually stay in bed, how you feel on days you're up on time, and what you'd do with your mornings. We use the answers to set up Upbird for you and to understand who uses it.

Your alarms and mornings

• Alarms: time, days, label, sound, mission, number of reps and whether the alarm is on.
• Wake-ups: when the alarm rang, when you finished the mission, which mission it was and how many reps you did.
• Progress worked out from your wake-ups: your streak, your bird's stage and the badges you've earned.
• Settings: volume, vibration, language, appearance and reminders.

This is saved on your phone and synced to your account, so it's there if you change phones.

Memories

If "Save memories" is on, Upbird keeps a 5-second clip from exercise missions or the photo from photo missions. These files stay on your phone. We only sync when each memory was taken, the mission and the rep count, so the list stays in order across devices.

Friends

If you create or join a group, we store the group's name, its invite code and who is in it. Other members of your groups can see your name, your bird and your streak.

Analytics, screen recordings and crash reports

Unless you turn off Settings → Share usage data, we collect:

• Usage events: what you do in the app, such as finishing onboarding, saving an alarm, starting or finishing a mission, or changing a setting.
• A profile for analytics: your account ID (not your email or name), your onboarding answers, your streak, your bird's stage, how many alarms you have and your language.
• Screen recordings: recordings of how you move through the app's screens, to find confusing spots and bugs. Recording pauses on the mission, memory and recap screens. Camera views, photos and memories are hidden, and so are the text fields on the Friends screens.
• Crash and error reports: what went wrong, where in the app, and on which device.
• Device information: device model, iOS version, app version, language, time zone and IP address. The IP address is used to estimate your country and city.

What we don't collect

We don't collect your precise location, contacts, health data, microphone recordings or advertising identifier, and we don't track you across other apps or websites.

3. Camera, photos and AI checks

• Push-ups and squats: the camera watches your movement and counts reps with pose detection that runs on your phone. The video isn't sent anywhere.
• Photo missions (make your bed, photo of the sky, object hunt, touch grass): when you take the photo, it is sent to our server and on to Anthropic, whose AI model Claude checks whether it completes the mission and sends back pass or fail. We don't store the photo. Anthropic may keep it for a short time (generally up to 30 days) to detect misuse, and doesn't use it to train its models.
• Mission photos can show you, your home or your surroundings, so point the camera at what the mission asks for.
• The check is automatic and can be wrong. Nobody at Upbird looks at your photos.

Camera access is only used during missions. You can switch it off in your iPhone's Settings; photo missions then fall back to squats.

4. How we use your data

Under the GDPR we need a legal basis for each use:

Our legitimate interests are making Upbird work better and keeping it reliable. We don't use your data for advertising, and we don't make decisions with legal or similarly significant effects about you by automated means. The photo check only decides whether a mission is done.

5. Who we share it with

We don't sell your data. We share it only with the services that help us run Upbird, under contracts that limit what they can do with it:

Other people in your Friends groups see your name, your bird and your streak. We may also share data if the law requires it, to protect people's safety or our rights, or as part of a sale or merger of Upbird, in which case this policy keeps applying to your data.

6. Transfers outside the EU

Most of your data stays in the EU. Photo checks go to Anthropic in the United States. Our providers may also access data from outside the EU for support. These transfers are protected by the EU-U.S. Data Privacy Framework where the provider is certified, or by the European Commission's Standard Contractual Clauses.

7. How long we keep it

• Account, profile, alarms, wake-ups, settings and groups: while you have an account. When you delete it, we delete this data straight away. Copies in our backups are gone within 30 days.
• Mission photos: not stored by us. Anthropic may keep them for up to 30 days to detect misuse.
• Memories: on your phone until you delete them or the app.
• Screen recordings: up to 30 days.
• Usage events and crash reports: up to 2 years.
• Support emails: as long as needed to help you, and no longer than 2 years.

8. Your rights and choices

You have the right to:

• get a copy of your data, and get it in a portable format;
• correct data that's wrong;
• delete your data;
• object to, or ask us to limit, how we use it, including our use of analytics;
• complain to a data protection authority. In Slovenia that's the Information Commissioner (Informacijski pooblaščenec); you can also go to the authority where you live.

In the app you can change your name and your bird, turn off Share usage data, turn off Save memories and delete all memories, and delete your account. For anything else, email snebergerniko@gmail.com. We reply within one month.

9. Deleting your account

Go to Settings → Delete Account in the app. This deletes your account, profile, alarms, wake-ups, settings and group memberships from our servers straight away. Memories and other data saved only on your phone are removed when you delete the app. To also delete your analytics data, or if you can't open the app, email snebergerniko@gmail.com from the address you signed in with.

10. Children

Upbird isn't meant for children under 13, and we don't knowingly collect their data. In some EU countries you need a parent's or guardian's permission to use Upbird if you're under 16. If you think a child has given us data, email us and we'll delete it.

11. Security

Data is encrypted on its way between your phone and our servers. Our database only lets each account read and change its own data, and only the people who run Upbird can reach the systems behind it. No system is perfectly secure, but we work to protect your data and will tell you and the authorities if a breach puts it at risk.

12. Changes to this policy

If we change this policy, we'll update the date at the top. If a change is important, we'll tell you in the app before it applies.

13. Contact us

Upbird
Slovenia
Email: snebergerniko@gmail.com